Lipstick is how I broke out of my comfort zone and gained confidence when I first started learning how to apply makeup.

How lipstick helped me break out fo my comfort zone: owner Lauren smiles at the camera and has Emerge Cosmetics lipstick swatches on her arm.

When I first discovered makeup in my early teens, lipstick was one of my favorite things to experiment with. I loved seeing what looked good on my skin tone, using bright colors to be the focal point, and coordinating with different seasons and holidays. During summer, a bright pink lip is my go-to. When it’s the holiday season, I love rocking a bold, red lip.

Although I didn’t know much about what I was doing at the time and it’s taken years to build up my knowledge and experience as a makeup artist, lips was the one things I always felt really good about. It truly helped my confidence shine. This is a big reason I created EMERGE Cosmetics: it’s all about being your best self, loving yourself, and being confident.

My bright pink summer go-to (and what I’m wearing in the video below) is “Audacious Azalea” Cream Lipstick and “Tickled Pink” Luxury Lip Gloss.

My go-to products for the holidays include “Ava” Luxury Matte Lipstick, “Brigitte” Luxury Matte Lipstick, and “Firebrick” Luxury Lip Gloss.

Whether you’re a makeup newbie or a veteran in the beauty world, I urge you to never stop experimenting and play with products and techniques. Makeup should always make you feel good.


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How lipstick helped me break out of my comfort zone: a blog post featuring Lauren, the owner of EMERGE Cosmetics, discussing the impact lipstick has had on her life.